Mathematics isn’t just limited to boring equations anymore.
For decades, scientists and mathematicians have always been seen as the ones who see the world through a series of sleek equations. Italian fashion house Max Mara switches this around and turns mathematical concepts into fashionably functional pieces for their Spring/Summer 2025 Collection.
Max Mara’s Spring/Summer 2025 Collection, aptly themed “Science and Magic,” continues to champion pioneering women from history and highlights Hypatia, a 4th-century mathematician, philosopher, astronomer, and teacher from Alexandria, and her legacy of elegant precision.
Inspired by Hypatia’s work on slicing through cones at different angles, mathematically plotted elliptical curves created intriguing constructions revealing a segment of the abdomen, a sliver of shoulder, or a whole back — making it look sexy and sophisticated. The sleek silhouette hinges on jackets with a new shoulder shape: sharp, square, and narrow.
In this collection founded on geometry, precision, and articulation, there are impeccable linear fabrics, gabardines, drills, and haut de gamme denims that lend themselves to engineering, but there are also crumpled silks permanently crisscrossed with random creases.
When the aesthetic is inseparable from the detailed technical construction, even the modest poplin shirt can be elevated to a design statement. Max Mara presents a whole sequence to test that hypothesis — what says ‘summer in the city’ better than a crisp cotton shirt or a wrapped shirt dress, right?
Max Mara buzzes with sartorial alchemy for the Spring/Summer 2025 Collection, with colors mirrored from the phials in the lab: crystalline white, copper oxide as black as brown can be, deep delphinium blue, and silver nitrate.
This collection, despite being at odds with its scientific premise, affirms Kurt Vonnegut when he wrote, “Science is magic that works.”
Max Mara in the Philippines Partners with U-GO for Women’s Month
In an intimate event held at the Max Mara Greenbelt 3 Store last Mar. 26, 2025, Max Mara presented the Spring/Summer 2025 collection, “Science and Magic,” complete with six looks from the Runway Show.
Present at the event were U-GO’s Mariana Zobel and Ariana Kader-Cu, who explained U-GO’s rationale and what it means to partner with Max Mara.
“It’s such an honor to be partnering with such a fantastic, female-led brand, and to be able to take that and multiply the effect on so many women we are hoping to educate this year and the years to come,” said Mariana Zobel.
U-GO is founded on two principles: first, that talent is universal, opportunity is not, and second, if you empower a woman, it has a multiplier effect on her family, community, and the economy.
U-GO has partnered with the Ayala Foundation in the Philippines for their operations in the country, and operates in other countries like Pakistan, India, Bangladesh, Cambodia, Vietnam, Indonesia, Nepal, and Tanzania.
Max Mara Philippines’ collaboration with U-GO runs until Apr. 30, 2025.
Take a look at Max Mara’s Spring/Summer 2025 Collection on their website. Follow Max Mara on Facebook, X (Formerly Twitter), and Instagram.
Take a look at U-GO’s activities on their website and Instagram.
